Please select your home edition
Edition
Typhoon X RNLI 200 Drysuit

Coldplay adopts interceptor to join The Ocean Cleanup mission

by The Ocean Cleanup 26 Mar 2021 13:57 UTC
Coldplay adopts interceptor to join The Ocean Cleanup mission © The Ocean Cleanup

The Ocean Cleanup, the Dutch non-profit developing advanced technologies to rid the world's oceans of plastic, announced its collaboration with musicians and philanthropists Coldplay.

The band will directly support the non-profit's mission by sponsoring an Interceptorâ„¢, The Ocean Cleanup's solution to extract plastic from rivers before entering the ocean. This collaboration helps to take another significant step in tackling the world's 1000 most polluting rivers.

"I've long admired the work of Coldplay. They are doing great things to promote a better environment, and they are world-renowned for these efforts (as well as their music), and the reach of their voice is immense. So, when we began exploring how to work together, the potential of the partnership was exciting. Now that we have found the right collaboration path and can share it with our supporters, I'm looking forward to what we can achieve," Boyan Slat, Founder and CEO of The Ocean Cleanup.

Since 2019, The Ocean Cleanup has announced Interceptor solutions for heavily polluting waterways in countries worldwide, including Indonesia, Malaysia, Dominican Republic, Vietnam, the United States, Jamaica, and Thailand. These initial deployments lay the groundwork for The Ocean Cleanup to prepare for scaling up to 1000 rivers, allowing them to fine tune their business model and technology. Once they have achieved several successful deployments in these first rivers, they will accelerate Interceptor installments into more countries and even more rivers over the coming years.

Coldplay has agreed to fund Interceptor 005, currently being manufactured by The Ocean Cleanup's manufacturing partner, Konecranes, in their MHE-Demag facility in Malaysia. This Interceptor is expected to be completed in late spring 2021 and deployed within Malaysia; thanks to the established partnerships in the region, we can commence operations as soon as possible. Working together with local partners, The Ocean Cleanup will ensure Interceptor 005 is installed in an optimal location for removing large amounts of waste from rivers.

"Without action, there could be more plastic than fish in the oceans by 2050, which is why The Ocean Cleanup's work is so vital. We're proud to sponsor Interceptor 005 - aka Neon Moon 1 - which will catch thousands of tons of waste before it reaches the ocean," - Coldplay on the sponsorship of Interceptor 005.

As The Ocean Cleanup begins scaling up to deploy more solutions in rivers worldwide, this partnership exemplifies how philanthropists, individuals, and corporations can take part in solving this global problem. In the coming months, The Ocean Cleanup will provide updates on the completion of Interceptor 005, Neon Moon 1, and its installment and invites all to continue following the story as it unfolds.

Related Articles

The GPGP can be cleaned for $7.5 billion
Cleanup technology validated and ready for scale-up The Ocean Cleanup today declared the eradication of the Great Pacific Garbage Patch (GPGP) achievable within a decade and an ambition to make the cleanup happen faster and more cost effectively. Posted on 7 Sep
The Ocean Cleanup to complete 100th extraction
The first ever to be livestreamed direct from the Pacific Ocean The Ocean Cleanup is set to reach a milestone of 100 plastic extractions from the Great Pacific Garbage Patch. Posted on 23 May
The Ocean Cleanup breaks 10,000,000 kg barrier
Earth Day announcement showcases the power of data and technology in solving ocean plastic pollution The Ocean Cleanup, the global non-profit project, has removed a verified all-time total of ten million kilograms (22 million lbs.) of trash from oceans and rivers around the world - approximately the same weight as the Eiffel Tower. Posted on 22 Apr
UNDP & The Ocean Cleanup to tackle plastic
Today signing a Memorandum of Understanding (MoU) The United Nations Development Programme (UNDP) and The Ocean Cleanup today signed a Memorandum of Understanding (MoU) to collaborate on eliminating plastic pollution in oceans and rivers around the globe. Posted on 10 Feb 2023
Indonesia makes agreement with The Ocean Cleaup
Along with the Netherlands they consider marine plastic debris a priority Indonesia has an ambitious goal: to reduce marine plastic debris by 70% by 2025. One strategy for achieving that goal is to use technology to prevent waste leakage from land to the ocean through rivers. Posted on 15 Nov 2022
Over 75% of GPGP plastic originates from fishing
The Great Pacific Garbage Patch is largely composed of fishing-related plastic waste The Ocean Cleanup has published new research in the journal Scientific Reports showing that the GPGP is largely composed of fishing-related plastic waste, with 75% to 86% of plastic waste in the GPGP identified as coming from offshore fishing activity. Posted on 2 Sep 2022
Coca-Cola Company and Ocean Cleanup join forces
In Vietnam to tackle plastic pollution Coca-Cola Vietnam and The Ocean Cleanup today announced that the Can Tho river in Can Tho City has been selected as one of 15 river locations around the world as part of a global partnership between the two organisations Posted on 11 Jan 2022
The Ocean Cleanup proves viability of technology
With trash collected from the Great Pacific Garbage Patch The Ocean Cleanup, the non-profit developing and scaling technologies to rid the oceans of plastic, announces proof of technology upon returning to Victoria Harbour with trash collected from the Great Pacific Garbage Patch. Posted on 21 Oct 2021
The Ocean Cleanup announces new partnership
Coca-Cola becomes first global implementation partner for The Ocean Cleanup's River Project The Coca-Cola Company and The Ocean Cleanup today announced that Coca-Cola will become a Global Implementation Partner for The Ocean Cleanup's river project. Posted on 3 Jun 2021
1000 rivers emit 80% of ocean plastic pollution
One percent of rivers worldwide represent the largest contributors of ocean plastic The Ocean Cleanup, the non-profit developing advanced technologies to rid the world's oceans of plastic, today presented the results of its updated global river pollution model in the peer-reviewed journal Science Advances. Posted on 2 May 2021
Savvy Navvy 2024Stoneways Marine 2021 - FOOTEROcean Safety 2023 - New Identity - FOOTER